There is hardly any watch lover in the world who has not heard about Chopard. A pioneer in the world of Swiss watch manufacturing company, they have created history with their different collections, many of which are much before their time. A family run business they have created an international reputation for themselves with their clientele base spread across different continents. Their production is not only restricted to watches but also luxurious jewelries and many other attractive accessories.
Beginning of Chopard:
Chopard began its journey in the year 1860 when it was established in a small village of Switzerland. The company was founded by Louise Ulysses Chopard. It was under his able guidance that the company began to create its reputation slowly and steadily. At present there is hardly any company that can compete with them. After his demise the company was looked after by his son Paul Louis who went on to enlarge the company and opened two different branches of the company, one of it was in La Chaux-de-Fonds and the other one was opened at Geneva. The company continued expanding and launched many collections and was a popular supplier of timepieces during the World War.
However after a certain period of time, the family members of the company refused to continue the business especially the son of Paul Andre. He decided to run the business on a partnership basis and entered into a partnership with Karl Scheufele in order to make further progress in the company. This union between Andre's son and Karl turned out to be a very profitable one and the company Chopard reached new successful heights. After this partnership it was noticed that the company started manufacturing more advanced timepieces.
Recent History of Chopard Watches:
The company is currently looked after by Karl's two children's. His son Karl junior and daughter Caroline look after the business and handles the men's and ladies segments respectively. They seem to have imbibed the sense of dedication, commitment and passion from their father and this is reflected in their hard work and commitment. Besides the numerous collections of timepieces they have successfully launched other creations such as bracelets, necklaces, pendants and even rings in order to cater to their ever increasing clientele base. At present the company has launched numerous collections such as the Elton John Collection that is dedicated to the development and well-being of AIDS patients.
Chopard celebrated its 150th anniversary in the year 2010. And in the same year they launched several collections to mark the anniversary. One of the popular collections of this period is the Grand Prix de Monaco Historique. This collection is a beautiful amalgamation of advanced technology and timeless elegance.
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